Desperados Dance Club.
App development and launch.

We helped Desperados launch the latest dance-powered app thats helps partygoers convert their dance steps into exclusive rewards and cash for charities such as Stonewall and Women in Music.

Using the native step counter Desperados Dance Club transforms dance steps into currency, motivating young people to dance more while earning rewards. Geo tagging identifies event hot spots whilst personalization and gamification reflect our audience's tech preferences.

Desperados Dance Club was active at 30+ music festivals across Europe &Africa including Primavera, Lollapalooza, Mysteryland, Amsterdam Dance Event, Extrema Outdoor, Elrow Island, Elrow Town and Elrow Global. Desperados Dance Club was also active outside of events, enabling people to dance to win tickets to the events featured. No excuse not to dance.